BEX 5601 – Case Study AnalysisBEX 5601 – Case Study Analysis Assignment Briefing Title: Business Case Study Analysis Weight: 35% Length: 2,000 words (not including appendices, citations, references, and illustrations) Type: Individual assessment Due Date: Friday, Week 9, before 5:00pm Melbourne time. Submission requirements: 1. A signed assessment cover sheet must accompany this assessment. 2. Assignments must be uploaded in .pdf format to the dedicated assignment drop box on Moodle. Details: You are required to undertake a thorough analysis of the business environment for a specific organisation. The case study for analysis can be found on the Moodle site for this unit. The Moodle site also has some useful case study analysis resources which students should also access and read thoroughly as preparation for this assessment. It is strongly recommended that you commence work on the analysis of the business case as early as possible in the semester. Students should also familiarize themselves with the grading rubric for this assessment prior to commencing any analysis on the case. Case Analysis Format: The following format is recommended for preparing this assessment. Assignment Cover Sheet (signed, dates, and fully completed). The coversheet must be uploaded to Moodle as a separate document to the assessment task. Cover page (identifying student’s name, student identification number, and workshop day and time). Table of Contents (with page numbers) 1. P.E.S.T. Analysis. 2. Problem Analysis. 3. Problem Statement. 4. Identification of Alternative Solutions. 5. Evaluation of Alternative Solutions. 6. Recommended Course of Action. 7. References, Appendices, Charts, Illustrations Please note: There is no requirement to include an executive summary, an introduction, or a conclusion in this assessment.Useful Guidelines for Preparing a Case Study Analysis Please note: These guidelines are not intended to be exhaustive. Students will need to thoroughly familiarise themselves with case study analysis methods prior to preparing this assessment. Resources for case study analysis are available in the Assessment Resources folder on the BEX5601 Moodle site. P.E.S.T. Analysis – You cannot solve the focal organisation’s problem unless you fully understand the business environment in which the problem is occurring. This section requires you to analyse the business environment using the P.ES.T. framework. Do not simply repeat information from the case. Analyse how the business environment issues are creating problems for the organisation using the P.E.S.T. framework. Problem Analysis – Now that you have fully understood the business environment the focal organisation is operating in through your P.E.S.T. analysis, you need to demonstrate an analytical understanding of the business environment elements that caused the problem. Do not simply describe how the problemsimpacted the organisation, analyse the effect the problems are having on the ability of the focal organisation to operate. In other words, your P.E.S.T. analysis should point you to the various problems impacting the focal organisation. Analyse these problems in terms of their impact. To do so, you must separate problems from symptoms. Analyse how the problem affects the business/corporate objectives of the organisation as well as the macro environment(s) in which the organisation operates. Problem Statement – The problem statement must be worded in a clear manner that makes it actionable, i.e. able to be solved. You should only identify the one (1) problem that has the biggest impact on the organisation’s ability to operate in its industry. In business cases studies, you may find more than one problem facing the focal organisation. Ask yourself: Which is the biggest problem/challenge facing the organisation? (That is, which problem is having the biggest impact on the organisation’s operations). Why is this the biggest problem? Then, solve that (i.e. the biggest) problem only. Identification of Alternative Solutions – You are required to identify three (3) solutions to the problem you identified in the previous step. Ask yourself: Are the solutions relevant in the current business environment? Do the proposed solutions address the root problem facing the organisation? HINT: All proposed alternative solutions must be capable of solving the focal organisation’s identified problem. Evaluation of Alternative Solutions – Discuss and justify the process of evaluating each solution. Are the evaluations consistent with the business environment in which the focal organisation operates? (The evaluation criteria do not have to be the same for each solution, however, the criteria must be logical in terms of the business environment in which the focal organisation operates). The logic, comes from detailed research derived from academic literature. Recommended Course of Action – From the evaluation of the alternative solutions (in the previous step) that potentially solve the focal organisation’s problem, select the one best solution that you recommend the organisation adopts to solve their problem. The remaining two solutions should be ranked in order of the strength the solution has in solving the organisation’s problem. That is, after you have recommended the best solution, from the remaining two solutions, which is the second best? Which is the third best? Why? Submission Requirements:Reports must be submitted as one single file upload via Moodle in .pdf format. Feedback: Feedback for this assessment will provid
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